NOKIA #Firsts

#WhatMatters TVC and Social Films

Everyone has something that matters to them, something they would want to #UniteFor. So, everyone’s need is different yet every voice matters. We had to find a voice we all have in common in order to create a campaign with a theme.  We embraced the inner voice. We all have that little voice that guides us through life. It’s at its loudest when we’re about to attempt something that matters for the first time, our own little pep talker. Welcome to three firsts in life, where people had to rely on their inner voice to get them to WhatMatters. 

Credit: With BPG GROUP